đ Why reconnection is needed
BrandBastion uses access tokens to securely connect to your social profiles and ad accounts. These tokens can expire or become invalid if:
The token expires (e.g., after 60 days)
Your social account password changes
The user who connected the asset loses access
đ Note: You wonât lose historical dataâbut BrandBastion canât monitor or moderate expired assets until theyâre reconnected.
đ Check which assets need reconnection
Navigate to My Account > Assets
Check the Status column:
Red = Expired (requires immediate reconnection)
Yellow = About to expire (reconnect soon)
đ§ Expired Asset Notifications
Expired asset notifications are automatically sent to all active users who have access to the affected asset.
Recipients are determined by each user's Default assets setting.
đ Note: Notification recipients cannot currently be customized separately. Changing a user's Default assets setting also changes which assets they can access in BrandBastion.
đ How to reconnect an asset
Click Reconnect next to the expired or expiring asset
Log in with your credentials for that platform
Authorize access to refresh the connection
đĄ Tip: If multiple assets are managed by one person, ensure they still have the necessary platform permissions before reconnecting.

