Coming soon
Why use it
Get alerts where your team already works (no inbox chasing)
Centralize priority notifications in shared channels
Speed up response workflows by bringing context into Slack
How it works
You can forward any alert or scheduled report to a Slack channel by creating a Slack email address and adding it to the alert recipient list in BrandBastion.
Slack automatically posts emails sent to that address in the selected channel.
Step-by-step: Send alerts to a Slack channel
1. Create an email address for the Slack channel
Follow Slack’s official instructions:
From your desktop, open the channel or DM you’d like to send email to.
Click the channel or member name(s) in the conversation header.
Click the Integrations tab.
Select Send emails to this [channel] or [conversation].
Click Get Email Address.
If you’d like to set up an automatic forwarding rule from your email provider or add the email to your address book, click Copy next to the email address.
If you created an email address for a channel, Slackbot will post a message that’s only visible to you with a prompt to let members know an email address has been created. Click Share Email Address to post a message to the channel with any details you’d like. Otherwise, click Dismiss.
Official Source: Send emails to Slack →
This creates a unique email address (e.g., [email protected]) tied to a specific Slack channel.
Note: Only workspace admins or approved users may have access to this feature depending on your Slack settings.
2. Add that email to your BrandBastion alert or scheduled report
Go to your Alert Workflow (for alerts)
or
Go to Manage Scheduled Reports (for reports)Find the field:
“Add external emails from approved domains (e.g., Slack, Microsoft Teams)”Paste the Slack email address you created
Use Cases
🚨 Crisis/risk alerts sent to #social-risk or #brand-ops
📊 Weekly performance summaries posted to #marketing-reports
🧵 Conversation volume spikes routed to moderation or CX triage teams