BrandBastion supports Facebook Page activity, organic comments, boosted post comments, ad comments, earned mentions, reviews, and story replies.
Facebook organic and boosted comments
Coverage area | Monitor | Moderate | Reply | Historical data |
Organic post comments | ✅ | ✅ | ✅ | ✅ |
Boosted organic post comments | ✅ | ✅ | ✅ | ✅ |
Wall posts | ✅ | ✅ | ✅ | ✅ |
Facebook ad comments
Coverage area | Monitor | Moderate | Reply | Historical data |
Standard ad comments | ✅ | ✅ | ✅ | ✅ |
Dynamic Creative Ads comments | ✅ | ✅ | ✅ | API limitation |
Dynamic Product Ads / catalog ad comments | ✅ | ✅ | ✅ | ✅ |
Dynamic Language Ads comments | ✅ | ✅ | ✅ | API limitation |
Segment Asset Customization comments | ✅ | ✅ | ✅ | API limitation |
Dynamic Experiences / Advantage+ comments | ✅ | ✅ | ✅ | API limitation |
Placement Asset Customization comments | ✅ | ✅ | ✅ | API limitation |
Facebook mentions, reviews, and story activity
Coverage area | Monitor | Reply | Historical data |
Caption mentions | ✅ | ✅ | API limitation |
Comment mentions | ✅ | ✅ | API limitation |
Recommendations / reviews | ✅ | ✅ | API limitation |
Story replies | ✅ | ✅ | API limitation |
Operational notes
Dynamic and customized ad formats have limited ad metadata. Expect only organic fields such as post ID, asset ID, post type, and post link. On the platform, these posts will be defined as "unlinked ads".
Facebook mentions can be crawled from public Pages or public profiles.
For Facebook mentions, sometimes the comment author can show as unknown, and in that case you won't be able to reply.
BrandBastion supports Instagram organic comments, boosted post comments, ad comments, Reels, private messages, story activity, mentions, hashtags, and media tags.
Instagram organic and boosted comments
Coverage area | Monitor | Moderate | Reply | Historical data |
Organic post comments | ✅ | ✅ | ✅ | ✅ |
Boosted organic post comments | ✅ | ✅ | ✅ | ✅ |
Reels comments | ✅ | ✅ | ✅ | ✅ |
Instagram ad comments
Coverage area | Monitor | Moderate | Reply | Historical data |
Standard ad comments | ✅ | ✅ | ✅ | ✅ |
Placement Asset Customization comments | ✅ | ✅ | ✅ | ✅ |
Dynamic Language Ads comments | ✅ | ✅ | ✅ | Real-time only |
Segment Asset Customization comments | ✅ | ✅ | ✅ | ✅ |
Instagram private and story activity
Coverage area | Monitor | Reply | Historical data |
Private messages | ✅ | ✅ | API limitation |
Story replies | ✅ | ✅ | API limitation |
Story mentions | ✅ | ✅ | API limitation |
Instagram mentions and listening
Coverage area | Monitor | Reply | Historical data |
Comment mentions | ✅ | ✅ | API limitation |
Caption mentions | ✅ | ✅ | API limitation |
Hashtag listening | ✅ | API limitation | API limitation |
Media tags | ✅ | API limitation | API limitation |
X / Twitter
BrandBastion supports X replies, mentions, quote posts, promoted ad comments, direct messages, and keyword listening.
X comments, mentions, and DMs
Coverage area | Monitor | Moderate | Reply | Historical data |
Replies | ✅ | ✅ | ✅ | On demand |
Mentions | ✅ | N/A | ✅ | On demand |
Quote posts | ✅ | N/A | ✅ | On demand |
Promoted ad comments | ✅ | ✅ | ✅ | On demand |
Direct messages | ✅ | N/A | ✅ | On demand |
Keyword listening | ✅ | N/A | API limitation | On demand |
Operational notes
Keyword listening supports monitoring, with replies available only when the brand name is tagged.
YouTube
BrandBastion supports YouTube Shorts comments, video comments, promoted video comments, and keyword listening.
YouTube comments
Coverage area | Monitor | Moderate | Reply | Historical data |
Shorts comments | ✅ | ✅ | ✅ | ✅ |
Video comments | ✅ | ✅ | ✅ | ✅ |
Promoted video comments | ✅ | ✅ | ✅ | ✅ |
YouTube listening
Coverage area | Monitor | Reply | Historical data |
Keyword listening | ✅ | API limitation | API limitation |
Operational notes
YouTube historical availability is limited to the past 30 days, according to the platform's policies.
TikTok
BrandBastion supports TikTok organic comments, ad comments, Spark ad comments, mentions, hashtag listening, and direct messages.
TikTok organic and paid comments
Coverage area | Monitor | Moderate | Reply | Historical data |
Organic post comments | ✅ | ✅ | ✅ | ✅ |
Ad post comments | ✅ | ✅ | ✅ | ✅ |
Influencer Spark / token ad comments | ✅ | ✅ | ✅ | ✅ |
TikTok mentions and listening
Coverage area | Monitor | Reply | Historical data |
Caption mentions | ✅ | ✅ | API limitation |
Comment mentions | ✅ | ✅ | API limitation |
Hashtag listening | ✅ | ✅ | API limitation |
TikTok private messages
Coverage area | Monitor | Reply | Historical data |
Direct messages | ✅ | ✅ | ✅ |
Operational notes
TikTok smart campaign comments are not available through the API right now (API limitation)
Trustpilot
BrandBastion supports Trustpilot service review monitoring and replies.
Coverage area | Monitor | Reply | Historical data |
Service reviews | ✅ | ✅ | ✅ |
Operational notes
Trustpilot coverage requires a paid Trustpilot tier.
Google Business
BrandBastion supports Google Business Profile review monitoring and replies.
Coverage area | Monitor | Reply | Historical data |
Business profile reviews | ✅ | ✅ | ✅ |
Apple App Store
BrandBastion supports Apple App Store review monitoring and replies.
Coverage area | Monitor | Reply | Historical data |
App reviews | ✅ | ✅ | ✅ |
Related article:
Google Play Store
BrandBastion supports Google Play Store review monitoring and replies.
Coverage area | Monitor | Reply | Historical data |
App reviews | ✅ | ✅ | ✅ Last 7 days |
BrandBastion supports LinkedIn organic comments, ad comments, caption mentions, and shares with added thoughts.
LinkedIn organic and paid comments
Coverage area | Monitor | Moderate | Reply | Historical data |
Organic post comments | ✅ | ✅ | ✅ | ✅ |
Ad post comments | ✅ | ✅ | ✅ | ✅ |
LinkedIn mentions and shares
Coverage area | Monitor | Reply | Historical data |
Caption mentions | ✅ | ✅ | API limitation |
Shares with added thoughts | ✅ | ✅ | API limitation |
LinkedIn ad comments are supported, but ad metadata is not available.
Threads
BrandBastion supports Threads organic comments and keyword listening.
Coverage area | Monitor | Moderate | Reply | Historical data |
Organic comments | ✅ | ✅ | ✅ | ✅ |
Keyword listening | ✅ | N/A | ✅ | On-demand |
How to read this guide
N/A means the action does not apply for that coverage area.
Monitor means BrandBastion can ingest and surface the interaction.
Moderate means BrandBastion can hide, moderate, or take the applicable public moderation action.
Reply means agents can respond from BrandBastion when permissions and platform rules allow it.
Historical data means BrandBastion can backfill previous activity where available.
API limitation means availability or actionability depends on the platform’s API rules or availabilitty
